Improvements in a food delivering can bring a great revolution to our houses. The food not only will be cheaper but also fresher. Meet e-Harvest Hub, a project which can completely change the food supply system.
In a nutshell, the e-Harvest idea is to get rid of a middleman between the farmer, trucker and retailer, thanks to the mobile application. More about the project and information about the world-wide farming market you can read here: https://ruth.news/196-eharvest-p1
This is how the product road to the consumer will look like in case of using e-Harvest app. Just one stop instead of four or more.
But let’s focus on a crucial factor for the project prosperity. The team:
The project CEO Alvaro Ramirez explained the motivation standing behind the e-Harvest idea in the Whitepaper.
“ In 2011, I met Rick, a small strawberry grower, who told me he feared he was going to lose his crop because he couldn't find a buyer in time. It didn't make sense to me why a buyer was unavailable while knowing that harvest was on its way months ahead, but as I spoke to more farmers I realized that this was a problem many small farmers constantly face. This problem is not limited to countries like the United States, but I discovered it persists worldwide, particularly in Nicaragua, Colombia, Barbados, Indonesia, and China. My mission became clear. (...)
Our business model reflects this radical change. Geared towards helping our farmers and truckers make money first, we focus on transaction volume to make our flat fees minimal. Farmers make money, truckers make money, supermarkets reduce prices, and consumers save money; it's really that simple”.
Alvaro himself has more than 20 years of business experience as well as farming background. He was forced to immigrate to the US as a teenager and live there from now on. On e-Harvest project, he works from 2012.
Francisco Rojas the e-Harvest Chief Operating Officer, has over 20 years of experience in delivering technology and business in different sectors including retail, finance and insurance.
Quency Phillips is responsible for the e-Harvest marketing. He has been dealing with multi-million dollar budgets for Pfizer Pharmaceuticals, as well as being a brand Ambassador for the country of Bermuda. More about Quency and the other team members you can read on e-Harvest official website: https://www.ehhico.com/ . There you will also find links to their LinkedIn profiles.
From Diego Galeano the IT and mobile department begins. Beside him on the e-Harvest platform success work: Julio García, Moisés Aburto, Danny Narváez, Sergio Velazquez
E-Harvest can be also proud of their advisers:
It is enough to point out such names as Stephen Mc Namara or Mark Dowds. The whole list of advisers with their short bio you can find on the e-Harvest website.
The e-Harvest token has a ticker EHH and it’s based on the ETH protocol. There are 125 000 000 tokens released, from which 60% is available for the purchase. 14% will be kept for the company usage and 9,5% for the reserve. 6% is planned to be spent on consumer reward program, 5% will be given for advisers, 5% for the marketing and 1,5% for the bounty.
From the collected funds 35% will be spent on sales and marketing – which I guess is a smart move in case of almost ready product, 30% is planned for a development, 30% for operational costs and 5% for resolving legal issues.
There is still a lot of to do in a marketing sphere. The community e-Harvest collected is rather small:
5821 members has their Telegram channel,
4539 followers Twitter account
4424 followers Facebook channel.
Although, the project gained some positive reviews on the ICO Bench receiving 4,5 points from 5 possible.
According to the e-Harvest Hub roadmap, the app is ready. The implementation of the blockchain technology is now on run. Just after the ICO, EHH token supposed to be a payment tool for e-Harvest services. By the end of this year the company wants to reach 150 000 transactions through the Harvest Hub and a month later it will be a payment tool on p2p e-Harvest marketplace. Due to the postponing of the ICO, these tasks can be fulfilled couple months later.
Project PROs and CONs
- Ready product based on 6 years of work
- E-Harvest won plenty significant awards for start-ups
- The strong team with many IT specialists
- The promising field for development – fresh food supply
- I am not convinced about EHH token circulation. As many utility coins after the ICO it can go down. The current tokens rate fluctuation can disturb involving the coin usage on the platform.
- Small hype
- Introducing farmers to the new technology will be very challenging.
If you would like to learn more about the e-Harvest Hub check the links below:
Project website: https://www.ehhico.com/
Social media channels:
Disclaimer: this is NOT investment advice. This is purely my opinion, based on facts found on the project website, whitepaper, social media and etc. Please do your own research and decide if it qualifies with your risk profile.